POLARIS LEAKS Vol. 2: A Few Weeks + Counting

Debbie Penzone President + CEO 10.18.2019
Debbie Penzone
President + CEO 10.18.2019

Our new concept opens on Polaris Parkway on Nov 7th.

Dear Guests,

We’re excited to share that PENZONE Salon + Spa Polaris will open November 7th! You read that right – we’re less than a month away from our award-winning salon + spa concept from launching in the Lewis Center area. The anticipation and energy over here is incredible!

PENZONE Polaris Salon + Spa: Opening November 7, 2019!

As we look to our future, we’ve taken a swift moment to reflect on our past, too. When we transformed a Rite Aid building into the Charles Penzone Grand Salon at Polaris Parkway in 2002, we were awarded Salon of the Year by Salon Today Magazine. Guess what, we’ve got GOALS. Our goal is to once again bring home the Salon of the Year recognition, this time, with our new concept. We feel strongly that we must continue to innovate – not only to propel the beauty industry forward, but also for the benefit and well-being of our guests.

Speaking of innovation, here’s a little more about what’s in store for you at PENZONE Salon + Spa Polaris.


Pictured Above: Welcome kiosk at PENZONE Dublin.
You can expect something similar at PENZONE Polaris.

If you’ve visited the Pop-Up at our original Dublin Salon, you’ve gotten acquainted with some of our new digital technology. We now utilize iPad kiosks to aid in the check-in process. After tapping in the first few letters of your last name, your name and service will appear. With one more tap, you’re all checked in. Easy peasy! If you need a little tutorial on the way in, one of our guest experts would be happy to help!

You’ll also find digital signage and video components in the salon. How-to tutorials, news about new product and service launches, and even promotional information will live here. The content on our TVs is constantly changing so be sure to take a sec during each visit to watch.


In our last installment, we shared the good word that our Social Room will offer specialty coffee drinks. We’re excited to continue our partnership with local, award-winning coffee roaster, Crimson Cup. We’re big fans of Crimson Cup’s motto is Coffee+Community – we’re all about building community and supporting our community, too. We’re also big fans of their coffee drinks. My order: PENZONE mocha made with almond milk. Our crew of Social Hosts are expertly trained at Crimson Cup’s Innovation Lab. Might as well call them baristas. And what this means for you – no need to stop on the way – you can caffeinate (or, grab something more spirited – yes, WINE!) right here at PENZONE.

Plant-based and protein+ food options from & Juice Co.

On the food front, & Juice Co. is another local company providing plant-based and protein+ options. There’s nothing better than getting a big serving of veggies in the form of a cold-pressed juice. Talk about beauty from the outside in. Their grab-and-go (or stay) options are always changing and have been a great addition to our experience. Can’t wait for you to try them out.


If you’ve visited PENZONE Dublin or Short North, you’ve noticed that each of our salon + spa concepts has taken on its own vibe. The same will go at PENZONE Polaris. We’ve partnered up with a local artist on a special moment that will meet you right as you walk through our doors. It’s an intentional experience meant to encourage each of you to take a moment. You’ll soon see what we mean.


An element unique to PENZONE Polaris is our flex space. Picture this: something new all.the.time. It could be a clothing boutique shop-in-shop, a pop-up medi-spa, or even a pop-up fitness studio. We can promise, any business we bring to you in this space will be all about well-being and self-care – all to help you improve your life.

A cameo from L I T Life + Yoga will be our inaugural pop-up. If you didn’t know, L I T is our yoga studio that’s all about allowing work on the yoga mat to transform lives. We have a lineup of class formats suited for all levels of yogis. We call our instructors “luminaries” because we know the light they shine on the world as they reign from their mats is incredibly powerful and moving. Keep an eye on our social channels to learn about the class schedule coming your way right at PENZONE Polaris.


Express, Results-Oriented Skincare at our Beauty Zone

We gave you the scoop on a many of our new service offerings in our last blog. Mindfulness and holistic well-being will be at the core of what we do in services like our Dual Mani/Pedi, Ayurveda Massage + Shampoo Enhancements. We’ve got a new skincare service coming your way in early December at our Beauty Zone – our fast, results-oriented skincare spot.

Shampoo enhancements feature massage + warm aromatherapy towels.

TRY ME (Seriously, try me!)

Our try-me table has been a fun element to our new concept. It’s allowed our guests to find their perfect lip color and even get acquainted with a new line of products (i.e.: Seventh Sense Botanical Therapy CBD products.)

Pictured Above: Pucker Up Lip Bar at PENZONE Dublin. This area will be expanded at PENZONE Polaris!

They say make it a habit to try new things. We’re bringing that opportunity right to you in a expanded Try Me table. When PENZONE Polaris opens, we’ll have a new hot tool styling line for you to get your hands on to work on that perfect undone wave. Trust us when we say, this area will be fun and new often – just to help you make sure you’re staying on the top of your beauty game.


We’ve got something BIG planned to celebrate this salon opening. Keep an eye on your email and our social channels for a special invitation. We’ll preview our food and beverage experience, will have serious swag, and will give you the opportunity to spend a fun right with the PENZONE artists and therapists we know you love.

As we said before, you’ll be all set to enjoy your pre- and post-holiday self-care routine at the new PENZONE Salon + Spa Polaris! Consider this your hint – we’ve got a special service promo up our sleeves Nov 29, 30 and Dec 1. What better way to unwind and spend Black Friday Weekend than at the brand new PENZONE Salon + Spa. See you here!

From all of us at PENZONE, we want to thank you for your commitment to us over the last 11 weeks of construction. Trust us when we say that the new concept will be well worth the wait. And during your first visit, we hope you’ll find that you are exactly where you need to be.

See you in a few short weeks, Polaris guests!

Live Your Beauty,
Debbie Penzone