We’ve Upped Our Retail Game

PENZONE Innovation Team 04.29.2019
PENZONE Innovation Team

Read on to learn about the amazing new products now available at a salon near you.

You read it right! We upped our retail game this spring and are so excited to share the details with you! This assortment of specially selected items tie right in to our new holistic approach to beauty at PENZONE. We’ve brought in new elements of the earth, even more plant-based grab-and-go options, self-care pick me ups, and a few brands that are doing good in our local communities.


shankara body oils.

Shankara’s unique line seeks to work on the physical, mental and emotional levels to promote a sense of well-being. The line combines the best of Ayurveda with modern science to create effective, all-natural skincare, that positively supports the natural healing properties of the body.

CURRENT MUST HAVES:  Muscle Release Oil – The invigorating scent is both soothing and aromatic, while the powerful ingredients are designed to help soothe inflamed muscles and joints. And Calming Body Oil – Filled with essential oils that help soothe emotions and relax the body, while delivering the benefits of rich nutrients, antioxidants, and moisturizing ingredients.

Our assortment Shankara Body Oils are now featured in our Ayurveda Massage Services.

BOHINDI spring + mother’s day jewelry.

BOHINDI believes in the energy of intention which is why every piece of jewelry they make has a purpose. Find beautiful, unique pieces in our Spring collection. Our new assortment includes several beautiful and uniquely made gift items for mama! With a gift like this, you’ll definitely be her favorite!

healing crystals.

Healing crystals harness the life-giving elements of the Earth and the universe. The crystals can act as a channel for healing which can help positive and healing energy flow into the body, causing negative energy to be drawn out. Find balance with beautiful turquoise, love with rose quartz, get inspired by geodes or recharged by smokey quartz. Our displays introduce you to the benefits of each stone to help you select just what you need for yourself or to help you find the perfect gift.

jade roller beauty.

We’re excited to bring the highest quality gemstone facial rollers for wellness + beauty right to you! The action of jade rolling increases circulation and rids your skin of toxins via lymphatic drainage. Increased blood flow means your facial muscles will improve in their tone, effectively carving out the cheekbones and jawline. Wrinkles will be smoothed, increased blood flow will act detoxifying to the skin, and lead to more brightness, clarity, and a glowing complexion.

Here’s a quick lineup of the ways to elevate your skincare like never before:

Amethyst by JRB | The Collagen + Acne Expert. Far In-fared Ray Amplifier from Brazil | Crown + Third Eye Chakras

Jade Roller PRO | Skin calmer + Hyper-pigmentation Clarifying, promoter of Lymph Drainage from China. | Heart Chakra

Rose Quartz by JRB | Sensitive Skin Soothing, Scar Repairing Self Love from Uruguay. | Heart Chakra

Tiger’s Eye by JRB | The Energy Grounding, Hormonal Acne Balancer from South Africa. | Root, Sacral, and Solar Plexus Chakras.

Yellow Aventurine by JRB | The Lymph-energizing + EMF-cleansing Master from India. | Solar Plexus + Sacral Chakras 

Jade Roller SPA | (Olive + Mint shades) – De-stressing, Contouring Tension Reliever from China. | Heart Chakra


ora plant-based supplement pouches.

Their ridiculously nutritious plant-based products make people and the planet healthier. Ora Organic was created by and for healthy foodies to replace synthetic supplements with nutrients from organic and sustainable sources. Products are USDA organic, certified vegan, gluten, dairy + soy free, always non gmo, and made in the U.S.A.! With catchy names like “So Lean & So Clean,” “Trust Your Gut,” and “As Good As Gold,” just mix a sachet with water or almond milk + you’re sure to find a great option to help you on  your way to better health!

kalumi collagen protein bars.

Grab-and-go that makes you GLOW. These protein bars will fill you up and are full of the good stuff you need like Vitamins A&C, plus a full daily dose of marine collagen to help nourish your skin. They’re non-gmo, gluten free, dairy free + soy free. Our current fave: Sweetie Pie. It’s a pumpkin spice style protein bar mixed with sweet potato, coconut, vanilla + spices. YUM.

crimson cup armando + celtic grog ground coffee.

We’ve been so proud to partner with Crimson Cup to offer their incredible coffee at both our “Free Sips” zones and in our Social Rooms. They’ve been in the coffee biz since the 90s and are so passionate about what they do. They import only the finest coffee beans from around the world to Columbus. They roast them carefully by hand at their worldwide headquarters right here in our town. And, deliver fresh-roasted beans to customers across the country. We brew Armando’s Blend (medium roast) and Celtic Grog (light roast with hints of butterscotch, caramel + hazelnut) in our salons. Due to popular demand, we’re making the ground coffee available at Dublin, Gahanna + SN! Cheers!


new lapcos masks.

The Korean beauty buffs at Lapcos have mastered a minimalist approach to luxury skincare – each elixir is crafted with a blend of distilled waters and nourishing minerals harvested from Northern European healing springs. We’ve added a new assortment of skin masks like Tea Tree + Seaweed, lip + collagen eye masks, and even hand/foot masks. At just a few bucks a pop, these are a perfect self-care gift for any occasion.

DIONIS goat milk lip balms + hand creams.

Dionis has been hand-making natural Goat Milk skincare for over 35 years! Their products are cruelty free, paraben free and gluten free. We currently can’t live without the Vanilla Bean Lip Balm and Hand Cream. The lip balm is infused with nourishing goat milk, coconut oil and antioxidant Vitamin E to soothe and smooth chapped lips. The hand cream packs a vitamin rich, non-greasy formula that absorbs quickly and completely for lasting protection. 

sara happ lip scrubs.

Perfect your pout with expert lip products by Sara Happ. Exfoliation is step #1 to smooth and healthy lips.  Plus, your lip color will work harder if you exfoliate first. These cute little scrubs are made in the U.S.A., are naturally flavored, have eco-friendly packaging, and are animal-friendly (absolutely no testing on animals!) Confetti cake, vanilla bean or sparkling peach? Yep, your lips and your smooching partner will thank you. Products are featured on Refinery 29, ELLE, VOGUE + more.


headbands for hope.

We’ve brought in the cutest collection of accessories to help you hit the summer in style. Think headbands, scrunchies (yes, they’re back), clips and even turbans. And best yet, for every item sold, one headband is given to a child with cancer. Locally, our philanthropy of choice is Nationwide Children’s Hospital. Rest assured that you’ll look good + be doing good with your purchase.

bonblissity body truffles.

These petite body scrubs are made with pure cane sugar and super-fine salt to gently exfoliate, moisturize, and protect skin. Body Truffles turn into a lotion when you massage onto skin, releasing a rich blend of cocoa, shea, and avocado butters that leave it feeling deliciously soft. Feel relaxed and calmed with the “lavender luxury” or smell fresh with “lemongrass” or “mango sorbet.” Any choice is a good choice with Bonblissity!

PENZONE branded march.

Rep your favorite salon + spa brand with the latest collection of Spring//Summer 2019 merchandise. The collection includes a must-have muscle tee, the softest-ever short-sleeved tee, a long-sleeved raglan tunic, distressed heritage tee, glass h20 bottle + canvas makeup bag. See the collection HERE.

It just so happens, Mother’s Day is right around the corner, too! If you’re swinging by to pick up a gift card for the mama in your life, consider an extra little something to round out that special gift from our Spring collection above. Find the full lineup at PENZONE Dublin, Gahanna/New Albany + Short North. A condensed assortment is available at German Village, Polaris and Upper Arlington.

And while we’re at it, there’s even  more reason to celebrate ALL the mamas in your life with PENZONE.



From May 1-12, buy a $125 gift card, get $20 in MAMA MONEY.*

BUY NOW in just a few mouse clicks!!

For qualifying online purchases, an electronic Mama Money card will be emailed to the purchaser within 72 hours of the purchase. $20 Mama Money will be distributed with gift card at time of purchase in salons. Keep it or gift it – the choice is yours!

Mama Money is valid May 1–August 31, 2019. One $20 Mama Money may be redeemed per service valued at $30 or above.

Have fun shopping this incredible collection – all in the name of holistic beauty!