New Rules of the Blow-Dry.

Vivian Rakestraw Designer 04.25.2016
Vivian Rakestraw
Designer 04.25.2016

The new Davines hair product must-haves for the perfect blowout – Your Hair Assistant.

Davines is welcoming Spring with the launch of their new natural hair care line, Your Hair Assistant.  Angelo Seminara, Davines’ Creative Director, has finally created the line he has always imagined for his clients. It is soft, feminine, and elevates the ritual of the blow dry and style. Your Hair Assistant is luxurious, but also designed to perform. The names of products are familiar, but they are like nothing else out there. The hair care line is simple, elegant, and meant to inspire a woman to create her own hair style.



Prep Shampoo: Designed for all hair types, this sulfate and paraben-free shampoo will gently cleanse the hair and prepare it for the conditioner. It also acts as a detangler.

Prep Mild Cream: Provides weightless moisture, further detangles and softens the hair.

Prep Rich Balm:  A thicker more nourishing conditioner for dehydrated or stressed (think color treated) hair. Gives the hair the moisture that it needs without weighing it down, or under moisturizing. It can also be used as a deep conditioner.

Davines Your Hair Assistant Prep Products


Blowdry Primer:  This is the must-have product from the line. To use, spray evenly through damp hair to assist with your blow drying your hair. Primer speeds up the blow drying time, leaves the hair soft and controlled, and adds a natural shine to the hair. This prep spray also protects the hair from hot tools and humidity!  Talk about a multi-benefit hair care product!

Davines Your Hair Assistant Styling product


Volume Creator:  There is nothing else like this hair care product on the market. Unlike other texturizing dusts that leave the hair untouchable, this matte powder is brushed into dry hair with a special brush and leaves the hair soft and voluminous. The product itself is a mix of coconut and bamboo powder — two light powders that leave the hair so touchable!

Definition Mist:  This no-hold spray will give beautiful soft texture, fight flyaways, and protect from humidity! Want more texture? Layer it on itself, or on top of the volume creator. This spray is the secret to tousled cool-girl hair.

Perfecting Hairspray:  This medium hold hairspray can be layered on itself or other products in the line. It fights humidity and gives your style staying-power. The ultra-fine mist will not build up and easily brushes out so you can restyle your hair the next day!

Davines Your Hair Assistant Finishing products

Every product in the Your Hair Assistant line is designed to work in harmony to blow dry your hair even better and inspire you to create beautiful hair styles every day. The natural hair care line is perfect for women who wash their hair every day and those of us who go a few days in between washes.

As you can see, blow drying your hair has certainly been rewritten with this amazing line. It’ll quickly become your favorite hair care line – it certainly is mine!

Make an appointment to learn more about Davines Your Hair Assistant and see it’s amazing results!

And, if you’re around and about town, stop by our salon locations for complimentary lobby demos and FREE SAMPLES!

Tuesday, April 26th

PENZONE Salon + Spa Upper Arlington 10am-11am
PENZONE Salon German Village  11:30am-12:30pm
PENZONE Salon + Spa Short North 12:45pm-1:30pm
PENZONE Salon + Spa Gahanna/New Albany 2:30pm-4:30pm

Wednesday, April 27th

PENZONE Salon + Spa Dublin 10am-12:30pm
PENZONE Salon + Spa Polaris 2:00pm-4:00pm